![]() The crown motif from the top of the Keep Calm poster is located at the plus minus ± and section § keystrokes (Alt 0177 and Alt 0167 on Windows). The lowercase g follows the Gill / Johnston eyeglass model, but also included is an alternative, single-storey g at the Alt-G keystroke (Alt-0169 on Windows) normally used for the copyright symbol, which has been relocated elsewhere in the fonts.Īn alternative lowercase t, without the curved wedge cutaway, is provided at the Alt-T (dagger) keystroke (Alt-0134 on Windows). Wallcousins’s lettering balanced intuitive human qualities and the pure pleasure of drawing elegant contemporary characters, against an underlying geometry of ruled lines, perfect circles, 45° terminals, and a requirement for no-nonsense clarity. This has required the creation of new lowercase letters that are believably 1939 that maintain the influence of Gill and Johnston while also hinting at the functional imperative of a wartime drawing office. The Gill Sans influence is apparent, in the R particularly, the M’s perfectly pointed vertex is redolent of Johnston’s Underground, and the most anomalous character, the C, resembles the ‘basic lettering’ of engineers that provided the vernacular sources for the Gotham typeface.ĭeveloping the Keep Calm typeface has been an exercise in extrapolation an intriguing challenge to build a whole, high quality font family based on the twelve available capitals of the Keep Calm poster, and on similar lettering from the other two posters in the original series. Welcome to the Keep Calm and Carry On font The good news is that there is a font that looks alot like the original used in this UK advertising campaign called KeepCalm-Medium. Bex Lewis of Manchester Metropolitan University has revealed that the original poster was hand drawn by the illustrator and painter, Ernest Wallcousins. Recent research at the National Archive by Dr. When I first saw the Keep Calm and Carry On poster, I wrongly assumed the letters to be Gill Sans. The four italics have been optically corrected with revised, ‘true italic’ forms of a and f. The family now contains a full complement of Latin Extended-A characters, Welsh diacritics and Irish dotted consonants. Version 2.0 (2017) is a comprehensive update which consists of numerous refinements and improvements across all weights. As well as the original Keep Calm font, the medium weight of the poster, new weights are now available – Keep Calm Book (regular weight), Heavy and Light – and each weight comes with a complimentary italic. If you like the Vintage Navy background, consider changing the icon or perhaps add the name of a friend, relative or company to make the design personal and unique.Ĭheck out our wide range of personalised Keep Calm gifts that you can customise and buy with the "Keep Calm 60 Is The New 40 Carry On" saying.Keep Calm is a family of fonts developed from the now famous World War 2 poster that was designed in 1939 but never issued, then rediscovered in 2000. Use the Keep Calm Creator to customise the design and use it to make your own Keep Calm posters, Keep Calm mugs, Keep Calm t-shirts, hoodies and much more.Ĭould "Keep Calm 60 Is The New 40 Carry On" be one of the best Keep Calm and Carry On parodies? Remember, you are in control and it doesn’t even need to say Keep Calm or include the famous Keep Calm Crown icon or Keep Calm Font.Īlthough this design uses the Keep Calm font and Crown icon, you can choose from hundreds of icons, colours and backgrounds and make your "Keep Calm 60 Is The New 40 Carry On" design as personal as you are. Create your own "Keep Calm 60 Is The New 40 Carry On" mug, "Keep Calm 60 Is The New 40 Carry On" poster or "Keep Calm 60 Is The New 40 Carry On" t-shirt today!
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